Building a European Strategic Sales Team to drive Cloud Transformation deals
It was agreed that we would build a team of Executive Level Strategic Sales Leads to augment the existing team with a focus on shaping and closing the largest and most complex Cloud Transformation deals globally.
Secured 1 x Strategic Sales Lead - UK. Secured 1 x Strategic Sales Lead -Nordics. Secured 1 x Bid Director – Global.
Following a half-day workshop with the client, we produced 3 comprehensive market maps which provided full visibility of the strategic sales talent that existed in competitive businesses across the UK, Germany and Nordics.
In collaboration with the leadership team, we developed personalised messaging and prioritised the individuals we would contact from the market map.
We conducted comprehensive go to market activity and used an agile delivery model to bring suitable candidates into process quickly.
“In collaboration with the leadership team, we developed personalised messaging and designed a set of questions that would enable us to provide valuable insights into the perception of the client within the digital community; we then analysed the responses to understand why it was challenging to attract female technical talent.“
–Client name
